What could be causing the discrepancy in statistics between the PHP banner program and the link partner's tracking?

The discrepancy in statistics between the PHP banner program and the link partner's tracking could be due to differences in how each system counts and tracks clicks. To solve this issue, ensure that both systems are using the same tracking methods and parameters to accurately record clicks and impressions. Additionally, check for any potential issues with the code implementation or tracking mechanisms in both systems.

// Ensure both systems use the same tracking methods and parameters
// Check for any discrepancies in the code implementation or tracking mechanisms
// Make sure to accurately record clicks and impressions in both systems